About Bark
WeBark is a clothing brand built on motifs found on the streets. Scribbles from walls, underpasses, restroom doors, sidewalk edges and electrical boxes. These are the lines and thoughts people leave behind, casually and honestly, and you read them and think: “Yep, exactly that.”
Isn’t it cool that something living in a corner of Ljubljana’s concrete jungle can hit you with a truth of your own? Whether it’s funny, cute, weird, blunt, deep or unintentionally therapeutic.
We simply transfer these street truths onto clothing to capture the spirit of the moment—before they get painted over or erased. No polishing, no changing, no explaining. Everyone can read them their own way, and that’s the magic.
With WeBark, a small piece of street culture becomes something you can carry with you.
“WeBark is basically a mix of different parts of me. I’m a designer, photographer and storyteller at heart, and someone who finds visual expression much easier than verbal. I’ve always observed more than I explained. Street motifs pulled me in because of their spontaneity. Someone leaves a line or a drawing somewhere simply because that’s what they felt in that moment—unfiltered. That has always felt more real to me than any ‘big’ statement. I love those tiny moments of authenticity. A sentence you read on the go that gives you something, even if you never find out who wrote it.”
Neja Kalan
Founder
Our philosophy is simple: authentic motifs, honest materials (100% organic cotton) and nothing that would add more crap to the world.